Hugs Not Bugs Coming to Lice Away Today® – Tampa

Who doesn’t need a hug?

Everyone does, and that’s why Lice Away Today® – Tampa is launching a “Hugs Not Bugs” campaign this February.

Random Acts of Kindness Week is sponsored by the Random Acts of Kindness Foundation, whose mission is “to change schools, the workplace, families, and society through kindness. We work toward that goal by creating free content that promotes kindness toward others and teaches important kindness skills to kids.”

“This movement is important to us because we’ve seen how head lice can cause frustration, embarrassment, and even strain relationships among parents,” Cherry said. “There is a long-held yet long-dismissed notion that head lice are associated with poor hygiene, and people feel judged.”

Indeed, a OnePoll survey of 2,000 U.S. parents—conducted in conjunction with Lice Clinics of America—found that 52 percent of parents feel judged by other moms and dads when their child comes home with head lice.

The medical world has debunked the mythical connection between head lice and hygiene. The Centers for Disease Control and Prevention (CDC) states, “Personal hygiene or cleanliness in the home or school has nothing to do with getting head lice.” Still, the perception persists.

Lice Away Today® – Tampa offers a revolutionary solution for head lice in the form of the AirAllé® medical device. AirAllé kills lice using carefully controlled warm air that dehydrates lice and eggs (nits). It is a Class I medical device that has been cleared by the FDA and has been clinically proven to kill live lice and more than 99 percent of lice eggs.

Most treatments take about an hour and are guaranteed to be successful.

Worldwide, the AirAllé device successfully treated nearly half a million cases of head lice with a success rate better than 99 percent.

And by the way, you don’t have to limit your random acts of kindness to one week. The Random Acts of Kindness Foundation offers a year-long calendar to help you spread the love 365 days a year.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.

How to Stay Lice Free in 2019 from Lice Away Today – Tampa

For decades, the standard of care for head lice has focused on reactive treatment using pesticide-based products. “Head lice has been associated with poor hygiene or dirty homes and has had mortified parents treating the nuisance in secret, often to no avail,” said Michelle Cherry, owner of Lice Away Today® – Tampa.

“That’s changing as the medical and educational communities have taken steps to bring head lice out of the darkness of fear and ignorance,” Cherry said. “Now we focus on education, prevention, and pesticide-free solutions when head lice are found.”

Indeed, the internet is full of homespun advice on how to treat head lice, urging parents to use everything from mayonnaise to kerosene to kill the bugs. Home remedies people recommend range from laughable to downright dangerous, and Lice Away Today® – Tampa is bringing the latest science and medicine to the forefront of the battle against head lice.

When you visit Lice Away Today® – Tampa you’ll find a bright, clean, kid-friendly environment with a high-tech head lice solution—the FDA-cleared AirAlléÒ medical device. The AirAllé device uses carefully controlled heated air to dehydrate lice and eggs (nits). It’s been clinically shown to kill live lice and 99 percent of eggs on the spot in a single hour-long treatment.

Lice Away Today® – Tampa is one of more than 350 clinics worldwide in 36 countries. Lice Clinics of America is the largest network of professional head lice treatment centers in the world. The AirAllé device has effectively performed more than 400,000 head lice treatments with a success rate better than 99 percent.

“The Centers for Disease Control and Prevention says that one in five children under 12 years old have head lice,” Cherry said, “and that it has nothing to do with cleanliness or hygiene. We can also tell you from experience that head lice don’t discriminate, and that people from all walks of life come to our clinic and leave lice-free.”

“We are also adamant about not using pesticide-based products that don’t work—products that can be worse than the condition they are trying to treat,” Cherry said. “Studies published in medical journals have found that 98 percent of head lice in much of the world are now resistant to the pesticides used in traditional lice products, and these pesticides have been linked to behavioral and developmental problems in children.”

In addition to the AirAllé device, Lice Away Today® – Tampa also carries a complete home line of pesticide-free lice-prevention products as well as educational materials for parents and schools. “We’re much more aware of how lice spread, and how to reduce the risk of contracting head lice,” Cherry said. “We work with schools, daycare centers, pediatric practices, and families to prevent head lice infestations, which is the best treatment of all.”

Preventive products include sprays, conditioners, and shampoos that can be used daily or weekly at bath time and act as a lice repellent. All of the products use essential oils and inert gels that contain no harmful chemicals.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.

Your Post Holiday Head Lice Checklist from Lice Away Today® – Tampa

“No one wants to deal with head lice, especially after a hectic and stressful holiday period,” said Michelle Cherry, owner of Lice Away Today® – Tampa. “Parents have enough on their plates with the travel, entertaining, shopping, and cleaning everything up after the New Year.”

“Unfortunately, the holidays can be a peak time for head lice, so it is important to be vigilant,” Cherry said. “This is especially true if you traveled to spend time with other families or hosted other families in your home. Lice primarily spread through head-to-head contact, and children get lice more often than adults do because kids spend more time in close contact.”

“Whether you were the visitor or the visited,” Cherry says, “there are some steps you can take to ensure that you don’t send your child back to school with head lice. We put together this checklist for preventing head lice infestations after the holidays.”


  1. Get a professional lice screening. If there is a chance you or your children were exposed to head lice over the holidays, the best thing you can do for yourself and your peace of mind is get a professional head lice screening. If you do have head lice and choose to be treated at our clinic, the fee is waived. Head lice can be very difficult to diagnose, and false positives are very common. You do not want to get treated for head lice if you don’t have the bugs!


  1. Use preventative products. People tend to deal with head lice reactively—meaning we freak out when we find head lice in our children and try to get rid of the problem as fast as we can. That’s perfectly normal, but we now have products that can help to prevent head lice in the first place. Shampoos, conditioners, and sprays for hair, and products to treat bedding, clothing, and furniture where lice may have fallen are all available at our clinic and online. Unlike most over-the-counter lice products, all Lice Clinics of America products are pesticide-free.


  1. Keep long hair pulled back. The first few days of school are when your children are at the highest risk of getting head lice. Because lice spread through hair-to-hair contact, keeping long hair pulled back or in a braid can prevent exposure.


  1. Talk to your children about how head lice spread and help them understand behavior that can prevent them from getting head lice such as taking group photos with heads pressed together to fit in the picture or sharing combs and brushes. It’s rare, but head lice can spread when a strand of hair with a louse on it falls onto a coat, scarf, or hat, so sharing clothing with anyone that you know has head lice probably isn’t a good idea. The louse will crawl on to the first human head it can find because it cannot live anywhere but a human scalp.


  1. Don’t panic! If you do find head lice or suspect that your child has head lice, do not panic! Neither you, nor your child did anything wrong. Lice happens to everyone, and we now have the technology to get rid of head lice quickly and safely. Lice Away Today® – Tampa is the exclusive provider of lice treatment using the FDA-cleared AirAlléÒ medical device, which is clinically shown to kill live lice and eggs (nits) in a single treatment that takes about an hour. It’s easy and it has successfully treated more than 400,000 cases of head lice worldwide!


Lice Away Today® – Tampa is one of more than 350 Lice Clinics of America treatment centers in more than 36 countries. Lice Clinics of America is the largest and fastest growing network of professional head lice treatment centers in the world.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.

Let’s Make it a ‘No Lice No-vember’

With the holiday season approaching, one gift families don’t want to receive is head lice. The holidays are one of the peak seasons for head lice as children celebrate with lots of hugging and close contact.

Lice Away Today® – Tampa is here to help families prevent head lice this holiday season with a ‘No Lice No-vember’ preventative package called ‘Lice Free 1-2-3.’ During November, the clinic is offering:

  1. Professional head lice screening for $20 per person
  2. Professional lice treatment and the $20 fee waived if lice are found, and treatment is performed
  3. Preventive products with 20% discount

“We always see a surge in cases of head lice during the holiday season,” said Michelle Cherry, owner of Lice Away Today® – Tampa. “Head lice are the last thing families want to deal with at home or when traveling and celebrating, and we’re trying to help everyone be prepared.”

“The good news is that if your child does have head lice, we have the safest, fastest, most effective treatment available,” Cherry said. “We’ll have you lice-free in about an hour, end of story.”

Lice Away Today® – Tampa is the exclusive provider of head lice treatment using the FDA-cleared AirAllé® medical device. AirAllé is a Class I medical device clinically demonstrated to kill live lice and more than 99 percent of eggs (nits) using microprocessor-controlled heated air. The air is dispensed with just the right velocity and temperature and is applied by certified technicians to quickly dehydrate lice and eggs. The entire process takes about an hour and is guaranteed to be effective.

Head lice have become more difficult to treat in recent years because most head lice—so-called ‘super lice’—have become immune to the pesticides that traditional treatment products use. The most recent study published in the Journal of Medical Entomology in 2016 found that 98 percent of head lice in most U.S. states are now genetically resistant to pyrethroids, the pesticides used in traditional lice products. Pyrethroids have also been linked to developmental and behavioral problems in children.

“The AirAllé device is also effective against super lice because it doesn’t use toxic pesticides,” Cherry said. “Worldwide, the device has treated more than 400,000 cases of head lice with a success rate better than 99 percent.”

“If you don’t have lice, we strongly recommend using one or more preventative products to make sure your family stays lice-free through the holidays,” Cherry said. “An ounce of prevention is worth a pound of cure when it comes to head lice.”

The Lice Away Today® – Tampa clinic offers preventive spray, conditioner, and shampoo products that serve as lice repellent. These products include a non-toxic solution that smells perfectly pleasant to humans but is offensive to head lice.

“We’ve got everything you need for a No Lice No-vember and a lice-free holiday season,” Cherry said.

To learn more or to schedule an appointment, visit, email, or call (813) 213-4490.

Back-to-School: It’s Christmas for Head Lice?!

“Back-to-school is like Christmas for head lice,” says Michelle Cherry, owner of Lice Away Today® in Tampa, FL. “Like children waking up on Christmas morning and rushing to see what’s under the tree, lice can’t wait for kids to get together and start hugging and putting their heads together to pose for selfies.”

“We always see a big surge in lice infestations in September,” Michelle said. “All it takes is for one child to return to school with head lice, and the lice will spread to anyone that child’s hair comes into contact with.”

The best way to prevent head lice from spreading through a classroom, school or family is by checking children’s heads for lice before the first day of class. Michelle Cherry recommend a professional head lice screening, as finding and identifying lice can be difficult. “Adult head lice are about the size of a sesame seed and generally stay within 1/4 inch of the scalp,” Michelle Cherry said. “They’re easy to miss, especially the very tiny nymphs, which are the newborn lice. We always use a microscope in the clinic to assure we don’t miss anything.”

Lice Away Today in Tampa offers professional head lice screenings. It’s a small price to pay for peace of mind,” says Michelle Cherry. The price is waived if the child has lice and receives a professional one-and-done treatment in the clinic. Even better, if your child doesn’t have head lice, the clinic offers lice prevention products or professional head lice screenings.

Prevention is worth a pound of cure when it comes to head lice. Lice Away Today preventive sprays and shampoos are an excellent way to help keep children lice-free year-round. They have a scent that is pleasant to humans but obnoxious to lice. Keeping head lice away from your family is much better than having to treat an infestation.

“If we do find lice during the screening, there is no need to panic. You are already in the right place to get the fastest, safest, most effective treatment available. Lice Away Today in Tampa is the exclusive provider of the one-and-done single treatment solution. This treatment takes about one hour and is guaranteed to be effective. We use the AirAllé® medical device which is an FDA-cleared Class I medical device. In clinical trials, the AirAllé device was proven to kill live lice and more than 99 percent of eggs (nits) in a single treatment by using precision-controlled heated air to dehydrate lice and eggs. We can have you lice-free in an hour, guaranteed for 30 days and no follow-up required.

Lice Away Today in Tampa is part of the largest network of professional lice treatment centers in the world. There are more than 350 clinics in more than 36 countries. The AirAllé medical device has successfully treated more than 450,000 cases of head lice worldwide, with a success rate greater than 99 percent. Lice Away Today also offers home treatment products that are non-toxic, pesticide free and guaranteed to be effective when used as directed. Visit to learn more.

Be sure your child be won’t be a Christmas gift for head lice! Schedule a professional head lice screening today!

Lice Away Today – Tampa, Florida – Shares Summer Lice Prevention Tips

Lice don’t take summer off, according to Michelle Cherry, owner of Lice Away Today – Tampa, Florida. In fact, summer months often spur an uptake in cases of head lice when children spend an extended amount of time together with sleepovers, camps, and family vacations.

“Summer vacations when kids are sleeping together, or staying with other families, are opportunities for the spread of head lice,” Michelle said. “Here are a few things you can do to decrease the odds that your child won’t bring lice home from summer sleepovers and vacations.”

  • First and foremost, get a professional head check before and after vacations or camps. Make sure that your child doesn’t already have head lice before you leave. Many children have lice without knowing it. It can take up to two weeks before symptoms like itching start to occur. Check again when you get home.
  • Use a lice prevention product like Lice Clinics of America’s Lice Preventer Kit. It’s a non-toxic, pediatrician-recommended liquid gel in a no-mess dispenser that makes application fast and easy. You apply it at shower time, and it works as a kind of lice repellant for up to six weeks.
  • Make sure your children have their own hair care tools and accessories like combs, brushes, clips and anything else they use on their hair. Sharing items that contain strands of hair is one way that lice can spread.
  • If children will be swimming, they shouldn’t share towels at the pool or beach. Lice can hold their breath for up to eight hours, so if your child uses a towel that others have used to dry their hair, it could be an opportunity for head lice to climb on board.
  • In general, discourage sharing. This can be a difficult lesson for parents to give children. We all want our children to be kind and to share. But in addition to hair care products, towels, pillows, hats, scarves, jackets and any other products where detached strands of hair might be found can be a source of head lice. Because head lice can’t live anywhere but on a human scalp, if they are on hair that falls off someone, they will do whatever they can to return to a human head.

Finally, if your child does come home with head lice, don’t panic or punish yourself. “You and your child didn’t do anything wrong,” Michelle said. “12 million people get head lice each year in the United States alone. It’s like catching a cold.”

Michelle also want you to know that getting rid of head lice is easier than ever, thanks to Lice Clinics of America’s FDA-cleared solution, the AirAllé® medical device. It uses heated air to dehydrate lice and eggs and has been clinically shown to kill live lice and more than 99 percent of nits in a single treatment that takes about an hour, and the service is guaranteed to be effective.

“If you come in for a head check and we find head lice or nits on your child, we can treat him or her on the spot, and you’ll leave our clinic lice-free, guaranteed,” Michelle said.

Lice Away Today – Tampa, Florida is located at 4308 West El Prado Blvd., Tampa, Florida 33629 and is open seven days a week by appointment. Please call 813-410-4860 or visit for more information or to schedule an appointment.

American Academy of Pediatrics Updates Head Lice Guidance

American Academy of Pediatricians Updates Head Lice Guidance


In 2015 the American Academy of Pediatrics (AAP) updated its guidance on head lice treatment as new products were introduced after the academy’s 2010 report.  The new report was published in the journal Pediatrics, and it highlights some exciting new developments in the battle against head lice.

“Head lice infestation is associated with limited morbidity but causes a high level of anxiety among parents of school-aged children,” the report says. “Since the 2010 clinical report on head lice was published by the American Academy of Pediatrics, newer medications have been approved for the treatment of head lice. This revised clinical report clarifies current diagnosis and treatment protocols and provides guidance for the management of children with head lice in the school setting.”

The AAP recognizes that head lice in the United States have developed resistance to the most popular over-the-counter lice products (pediculicides). As a by-product of this resistance, some parents have over-applied the medications, hoping that using more of the products would make them more successful. The AAP warns against this, saying, “the potential for misdiagnosis and the resulting improper use of pediculicides and the emergence of resistance to both available and newer products, many without proof of efficacy or safety, call for increased physician involvement in the diagnosis and treatment.”

“The prevalence of resistance has not been systematically studied but seems to be highly variable from community to community and country to country.” In fact, the most recent study released shows 100 percent of lice in 42 states are resistant to the active ingredients in over-the-counter lice products.

“The ideal treatment of lice should be safe, free of toxic chemicals, readily available without a prescription, easy to use, effective, and inexpensive,” the report says.  The article notes that the overall spending on lice treatment has risen to nearly $1 billion annually, with as many as 12 million children contracting head lice each year.

AAP lists the AirAllé® as effective lice treatment device

For the first time, the AAP lists the AirAllé® medical device as an effective lice treatment device. “The AirAllé® (Larada Sciences, Salt Lake City, UT) device is a custom-built machine that uses one 30-minute application of hot air in an attempt to desiccate the lice. One study showed that subjects had nearly 100% mortality of eggs and 80% mortality of hatched lice.”

The AirAllé® device is the only treatment option listed in the AAP report that uses heated air. A clinical trial showed that the FDA-cleared medical device killed live lice and 99.2 percent of eggs. It uses nothing but heated air, carefully controlled and applied, to dehydrate lice and eggs. There are no chemicals involved and no nitpicking is required.

Lice treatment using the AirAllé® medical device is available exclusively at Lice Clinics of America treatment centers, where certified staff use the device to remove live lice and eggs. The process takes from 30-90 minutes, depending on the extent of the infestation and the length of the hair. Most clinics guarantee success as long as all household members are checked for head lice prior to treatment.

Lice Clinics of America has quickly become the largest network of professional lice treatment centers in the world. Some 180 clinics have opened in the United States to date with approximately 300 clinics worldwide.

Lice Away Today

4308 West El Prado Blvd., Tampa, FL 33629

Call today for an appointment!
(813) 213-4480

To learn more or to find a clinic near you, visit